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Social Marketing (3330.22)

Universität Zürich / Institut für Epidemiologie, Biostatistik und Prävention / Koordinationsstelle Public Health
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02.03.2022 - 04.03.2022  University of Zurich, 8001 Zürich, Switzerland
Application Deadline:January 2nd 2022
 
Course Content
• social marketing and health communication principles
• determinants of behaviour
• audience analysis, segmentation, and co-creation
• social marketing strategies
Learning objectives, training objectives
Vorträge • Gruppenarbeiten • Plenumsdiksussion
Target Audience
• Public health specialists, health promoters, educators, psychologists, sociologists, industry reps, physicians, and marketers • Campaign designers and evaluators • Future and current social marketers • Decision and policy makers
Certifications
Admittance Confirmation
Notes
Teaching language is English
 

Enquiries and Registration:

Mr. Manfred Müller
 
Categories
Health Promotion, Public Health, Public Health Research
Type of degree
Certificate of attendance, Certificate of completion
Education form
Full Time
Duration
2 Days
Languages
German
Fees
CHF 1.600,00
Organizer contact info
Hirschengraben 84
8001 Zürich
Switzerland
 
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Center of ExcellenceAlumni Club Medizinische Universität WienÖsterreichische Akademie der ÄrzteSwiss Tropical and Public Health InstituteCentro per la Formazione Permanente e l'Aggiornamento del Personale del Servizio SanitarioÖsterreichisches Rotes KreuzHilfswerk AustriaÖsterreichische Gesellschaft für Public Health