Marketing and Brand

CPD4 Health Innovation / White Rose Health Innovation Partnership
Archive
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13.10.2008 - 14.10.2008  Bradford, UK
 
Course Content
This course is being run in two sessions, 13-14 October and 13-14 November 2008.

Day 1 – The real nature of marketing
Day 2 – Understanding the customer
Day 3 – Marketing communications
Day 4 - Positioning and brand strategies
Target Audience
Professionals managing & delivering technology & services in the healthcare sector
Notes
This course has been developed by the Bradford University School of Management (www.bradford.ac.uk/management) one of Europe's leading, and longest-established, university-based business schools.
Languages
English
Organizer contact info
Enterprise & Innovation Office, Charles Thackrah Building, 101 Clarendon Road
LS1 9LJ
United Kingdom
 
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