Contenuti (corsi)
• social marketing and health communication principles
• determinants of behaviour
• audience analysis, segmentation, and co-creation
• social marketing strategies
Obiettivi didattici, obiettivi del training
Vorträge • Gruppenarbeiten • Plenumsdiksussion
Pubblico target
• Public health specialists, health promoters, educators, psychologists, sociologists, industry reps, physicians, and marketers
• Campaign designers and evaluators
• Future and current social marketers
• Decision and policy makers
Certificazioni
Admittance Confirmation
Annotazioni
Teaching language is English
Informazioni ed Iscrizioni:
Mr. Manfred Müller
CategoriePromozione della Salute, Ricerca dell Sanita Pubblica, Sanità Pubblica (Public Health)