Contenido de curso
• social marketing and health communication principles
• determinants of behaviour
• audience analysis, segmentation, and co-creation
• social marketing strategies
Objetivos de formación
Vorträge • Gruppenarbeiten • Plenumsdiksussion
Destinatario
• Public health specialists, health promoters, educators, psychologists, sociologists, industry reps, physicians, and marketers
• Campaign designers and evaluators
• Future and current social marketers
• Decision and policy makers
Certificación
Admittance Confirmation
Observaciones
Teaching language is English
Información e inscripción:
Mr. Manfred Müller
CategoríasInvestigación en salud pública, Promoción de la Salud, Salud Pública
