Market Access Europe at eyeforpharma Barcelona

Course Content
Key Themes Explored in 2019

Build the market access ecosystem:
Foster genuine payment innovation with stakeholder collaboration to match rapidly increasing treatment effectiveness

Access at Day 1:
Make market access a company-wide imperative, from the start of development through commercialisation

Translate patient to payer value:
Find KPIs which justify pricing models through measuring real patient journeys

https://go.evvnt.com/282553-2?pid=4832

Mr. James Mackintosh